Olive Theory Media

Ox & Rabbit Designs


Derek Rungsea is no ordinary entrepreneur. His story begins over 15 years ago with a degree in architecture and a deep affection for design, photography, and graphics. Spinning off of architecture, Derek began his career by starting an ecommerce consumer lighting company.

By pursuing this business, he gained in-depth knowledge of product design and manufacturing while sharpening his skills in product photography, web design, and graphic design.

The beginning years of entrepreneurship are not for the faint of heart. Derek’s journey is no exception—those years were tough, and in the end his first business failed. His story could have ended then, as it does for many.

However, his relentless drive, endless self-education, and remarkable work ethic proved undefeatable. Because he learned the fundamental concepts of marketing funnels, logistics, operations, customer service, and much more, he was nowhere near done.

All of this experience led to his next product venture, consumer camera gear. Derek began to invest in the art of content creation and digital imagery.

Six years and $12,000 worth of equipment later

Successful entrepreneurs are life-long learners. Derek continues studying and discovering the creative and technical aspects of what makes content work and a great picture extraordinary.

Product photography is more than clicking a shutter button. His marketing vision and understanding of how to visually portray an object to a viewer, evoking the right emotional response, is second to none. Understand—this emotional response is the trigger that will convey trust, professionalism, and quality, all of which are necessary for sales conversions.

He excels in production design, a key element in turning ideas into reality. Since his first notebook sketches of product ideas, Derek consistently turns concepts into fully functional businesses. His understanding of the industry along with his insane work ethic allow for an unmatched ability to get things done.

So whether you have an Amazon or Shopify store, or are an emerging brand, you can count on his ability to deliver quality work, every time.

Business experience

Derek began offering his skills to like-minded clients who valued attention to detail and understood that having the right imagery made all the difference for the success of their brand. As a result, he formed a digital creative agency that does just that.


photography | video | web design

At Olive Theory Media, we provide digital content creation for emerging businesses looking to elevate their brand identity. Visuals and user experiences matter today more than ever, and it's important that all content is created with a purpose. We want to make sure every asset aligns with our client's vision and meets their business objectives.


Modern, sleek laptop carry gear for office nomads

At Ox & Rabbit Designs, we've reinvented how we carry our digital companions. Our minimalist laptop carry gear focuses solely on intuitive design to simplify your life.

Your backpack is overkill when you're just walking around the office. And a sleeve is little more than a dust cover. We make it easy to carry your device and accessories when you need to be mobile. Our modern, minimalist laptop jackets get the job done effectively and gracefully.

Learn more at www.oxandrabbitdesigns.com.